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What The Experts Say....

"Generational Housing" is a college-level real estate marketing course wrapped up in a quick-reading 149 pages.

It is insightful in its division of America's generations into attitudes and preferences. It goes into detail on marketing approaches that are likely to be successful to various age groups based on life experiences and influences. But this is not just another sales guru how-to-get-their-money book that serves neither the consumer nor, ultimately, the professional.

"Generational Housing" reminds the true real estate professional that understanding the client's needs must come first.

Frank Cook, Editor
Real Estate Intelligence Report

Home buyers and home sellers are no longer a single dimensional group but a complex melting pot of many different generations.

It is imperative that brokers and agents read this book to fully master these different generational needs, wants and desires if they wish to succeed in the future."

Stefan Swanepoel, Best Selling Author and CEO of RealtyU Group

More Testimonials

Silents Quiz
Decide how you would answer the question and then click on "A" to find out if you were right.
  1. Name the Beatles: Include first and last name
    John Lennon
    Paul McCartney
    George Harrison
    , and
    Ringo Starr
  2. Finish the line: "Lions and tigers and bears,
    oh my!
  3. "Hey kids, what time is it?
    It's Howdy Doody Time
  4. What do M & M's do?
    They melt in your mouth, not in your hand.
  5. What helps build strong bodies 12 ways?
    Wonder Bread
  6. Long before he was Mohammed Ali, before he was "the greatest", we knew him as
    Cassius Clay
  7. "You'll wonder where the yellow went,
    when you brush your teeth with Pepsodent
  8. M-I-C; see ya real soon; K-E-Y; Why?
    Because we like you.
  9. Brylcream:
    A little dab'll do ya.
  10. From the early days of rock and roll, finish this line: "I wonder, wonder, wonder who, who
    wrote the book of love?
  11. Meanwhile back home in Metropolis, Superman fights a never ending battle for truth, justice, and
    the American way
  12. He came out of the University of Alabama, became one of the best quarterbacks in the history of the NFL and later went on to appear in a television commercial wearing women's stockings. He is Broadway
    Joe Namath
  13. "I'm Popeye the sailor man; I'm Popeye the sailor man. I'm strong to the finish,
    'cause I eats my spinach
    , I'm Popeye the sailor man."
  14. In the movie " The Graduate", young Benjamin, played by Dustin Hoffman was counseled about his future and told to consider one thing:
  15. "You won't have
    to kick around any more.".
  16. "I found my thrill,
    on Blueberry Hill
    " by
    Fats Domino
  17. "Every morning at the mine, you could see him arrive. He stood six foot six, weighed 245. Kinda broad at the shoulder and narrow at the hip. And everybody knew you didn't give no lip to
    Big Bad John